Yahoo introduced Friday it has offered an Israel-based totally startup that specialize in streaming top of the range video to computers and cellular devices.
Yahoo did not disclose monetary terms of the deal to procure RayV, so one can turn into a part of the California firm’s analysis and building staff in Tel Aviv.
“The (RayV) team lives and breathes video, and have change into industry pioneers,” Yahoo said in tumble submits.
“This deal demonstrates our dedication to accelerating our video strategy and boosting our underlying expertise infrastructure in the area.”
Yahoo is specializing in ramping up its offerings for streaming video live or on demand.
Information of Yahoo’s latest acquisition got here on the same day that it unveiled a lineup of free streaming live shows via music stars equivalent to Usher, Michael Frantic and The Dave Matthews Band.
A reside Nation Channel on Yahoo screen promised to serve up a brand new are living live performance day-to-day starting on July 15, when The Dave Matthews Band performs two sets.
“In today’s on-demand leisure atmosphere, live experiences are the one ones that all of us share collectively, at the related time,” Yahoo chief advertising officer Kathy Davit said in a statement.
“Alongside live Nation, we are excited to bring thousands and thousands of fanatics together to share these moments through the brand new Yahoo reside experience.”
A glimpse of the schedule for the first month at yahoo.com/reside promised performances by John Legend, Justin Timberlake, One Republic, Ever clear, Airborne poisonous experience and different music stars.
“This channel will create an impressive new method for artists to continue to develop their world fan base,” are living Nation chief government Michael Rapine mentioned.
Concert events can be streamed thru Yahoo monitor on a wide selection of web-linked unit’s includingroku, Xbox 360 consoles, Applet, pc computers and mobile units powered with the aid of Apple or Android tool, according to the Sunnyvale, California-primarily based know-how firm.
Yahoo has been shedding its online search engine earlier in choose of a future as a venue for most advantageous digital content material and services and products, in particular aimed at smartphones and pill computer systems.
It has additionally been investing in authentic programming.
The company has enlisted information, tune and television stars for on-line magazines curious about technology, film and meals.