Amazon has launched Audible, its audiobooks subscription service, in India.
Price starts at only Rs. 199 a month (approximately $2.70) and Audible provides a 30-day free trial to all consumers, with many users also seeing a 90-day free trial alternative with a credit towards three free audiobooks.
An Audible India subscription claims to provide”over 200,000 audiobooks” which it is possible to begin listening to on your Android or iOS apparatus by downloading the Audible program. Amazonnotes that Audible in India still in”beta” with”more new and exciting Indian & global audiobooks” being added to the catalogue”daily”. You can also listen to audiobooks via the Audible site.
Comparable to Prime, Amazon is offering Audible in India in a significant reduction compared to the US. An Audible subscription costs $14.95 per month in america, therefore the India pricing is less than one-fifth of that sum.
There are some key differences however, as Audible subscribers in the united states access three titles (one audiobook + 2 Audible originals) a month in that price, while readers in India will be restricted to just one title a month.
To put it differently, you get one charge a month which can be redeemed towards any title that is part of the Audible India catalog, irrespective of its cost. This book gets added to your Audible Library and you’ll be able to listen to it at your convenience.
Amazon highlights that readers will be able to maintain the audiobooks already present in their Audible Library even once they cancel their membership. You can roll over up to six unused credits to the next month in case you don’t see anything you like in a particular month, and sometimes even exchange names you don’t like after you have redeemed a charge.
Audible members will be able to buy additional audiobooks beyond their free monthly charge in a 30 percent discount compared to the novels’ usual price.
The Audible launching is Amazon’s latest effort at expanding its footprint in the Indian sector. The e-commerce giant is coming off the back of a successful festive season, where it hosted three large sales in as many months to rival the Walmart-owned Flipkart.
Amazon had launched Prime at India a bit over two years ago in an introductory cost of Rs. 499 (approximately $6.80), doubling the price into Rs. 999 (approximately $13.70) around a year ago. Apart from fast delivery, Prime readers in India get access to Prime Video, Prime Reading, Amazon Music, and more, although an Audible subscription service will not be part of Prime benefits, and that is the way that it can be other markets as well.
Though Amazon doesn’t break down Prime membership numbers by state, the firm did reveal in April this year that it had over 100 million Prime members worldwide.
To remember, Prime membership costs $119 (roughly Rs. 8,700) in the united states, though subscribers in Amazon’s home nation get to enjoy wider gains than their counterparts in India and other markets.